Use AI tools to turn a product idea into a brand identity, strapline and marketing content during a remote, one-day creative careers experience. Explore how technology, design and marketing shape real businesses, then pull your work together into a pitch for your idea.
Join EVO Academy for a remote, one-day creative careers experience that takes you from the spark of a big idea to a fully developed brand concept. The day is designed to give you a practical taste of how creative businesses shape products, identities and campaigns, and how ideas are turned into something that can stand out in a crowded market.
You will explore how major brands develop concepts, attract attention and build recognition, then put those ideas into practice yourself. Using creativity, imagination and AI tools, you will create your own product concept, build a brand identity, develop a strapline and design marketing content to help bring your idea to life.
The experience also shows how AI is influencing creative industries and how technology, design and marketing work together in real businesses. By the end of the day, you will pull everything together into a pitch for your idea, while developing skills in creativity, teamwork, communication and problem solving.
Placement certificate
15 January 2027
11 February 2027, 09:00 – 15:00
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