Springpod Industry Insight: Media & Communication

Springpod’s Industry Insight: Media & Communication is a virtual work experience programme that introduces you to the fast-moving world of media and communications. It is designed to help you build strong foundations, explore a wide range of career paths and understand how creativity, storytelling, strategy, data and technology all play a part in the sector.

Across the programme, you’ll explore areas such as journalism, broadcasting, public relations, marketing, content creation and social media. You’ll complete quizzes and activities, learn about the skills and concepts used in the industry, and discover roles you may not have considered.

The experience also looks at current issues such as AI, misinformation and changing audience habits, so you can see how the sector is evolving.

The programme is structured as an on-demand virtual placement, with orientation, induction, exploration, experience, pathways and showcase sections. It includes a cumulative project and ends with a downloadable certificate of completion.

Around 10 hours of work is spread over a two-week period, with live talks available as recordings so you can complete the experience at your own pace.